Top Cow Freebies

Those lovely people at Top Cow are launching their new Let Us Win You Over promotion during February. This bold initiative sends free copies to random comic shops, giving people the chance to trial one of Top Cow’s titles for free. The official press release is below,a s is the link for the shops carrying the free copy of The Darkness #75. See if your shop is on the list (if you live in America or Canada, that is).

dk075_covs_page_7The “Let Us Win YOU Over” initiative is a yearlong campaign by Top Cow Productions to give out free copies of its regular comics to potential fans in the U.S. and Canada through participating comic book stores. Each month, a different set of stores, each month a different free comic. The stores vary by geography and demographics. Top Cow has partnered with ComicsPRO to bring this promotion to fans and all of February’s retailers are members of ComicsPRO.
The publisher decided to launch the program with a special celebratory anniversary issue of one of their flagship titles, The Darkness #75. The issue, which is an over-sized 48-page comic, commemorates the 75th overall issue of the series regardless of volume. The list of artists includes: Michael Broussard (current series artist), Jorge Lucas (Pilot Season: Ripclaw), Dale Keown (Pitt), Joe Benitez (Justice League of America), Ryan Sook (Superman/Batman), Steve Firchow (Ultimatum), Frazer Irving (Silent War), Lee Carter (2000 AD), Stjepan Sejic (Witchblade) and Matt Timson (Impaler). The story, which will examine what a possible future would be like for current Darkness bearer Jackie Estacado, will be penned by current series writer Phil Hester. The issue will be in comic shops on Wednesday, February 11th, 2008 and normally retails for $4.99.
“This initiative our most ambitious attempt yet to recruit new readers,” explained Filip Sablik, Publisher of Top Cow. “We wanted to kick it off in a big way and what better way than one of our biggest books of the year, both literally and figuratively. This is a great jumping on point for new fans as it is a standalone story, featuring the best art we have to offer, and an awesome value.”

“I’m looking forward to getting the Top Cow ‘Let us Win You Over’ promotion started. This is one of the more innovative ways a publisher has chosen to work with our membership,” said Joe Fields, President of ComicsPRO and owner of Flying Colors Comics & Other Cool Stuff in Concord, CA, “Our goal is nothing short of more readers for Top Cow’s cool comics and more customers for ComicsPRO member stores.”  

dk075_covs_page_5“We are so excited about this opportunity to bring Top Cow comics to more readers!  Top Cow is at the top of their game and we cannot think of a better time to bring new people to their titles!  We are ready to win over some more readers,” added Norah Curry, Promotions Director, Laughing Ogre Comics in Columbus Ohio.

A list of the participating retailers during the month of February (listed alphabetically by state) is included below. Additional information can be found at the official online home of the “Let Us Win YOU Over” initiative – Customers who currently purchase The Darkness at the stores below will be able to purchase an extremely limited “All Beef” Edition (limited to just the stores listed below) at the regular cover price. Fans are encouraged to contact the specific retailer they wish to visit for specific details:

The Comic Book Store
9307 Treasure Hill
Little Rock, AR 72227

Atomic Comics
1120 S. Country Club Dr #105
Mesa, AZ 85210

4 Color Fantasies
7172 Archibald Ave
Rancho Cucamonga, CA 91701

Earth-2 Comics
15017 Ventura Blvd
Sherman Oaks, CA 91403

Flying Colors Comics & Other Cool Stuff
2980 Treat Blvd
Concord, CA 94518

Happy Harbor Comics
10112-124 St
Edmonton, AB Canada T5N 1P6

Time Warp
3105 28th St
Boulder, CO 80301

Tate’s Comics
4566 North University Dr
Lauderhill, FL 33351

Dr. No’s Comics & Games
3428 Canton Rd
Marietta, GA 30066

Clem’s Collectibles
4201 Coldwater Rd
Ft. Wayne, IN 46805

464 Commonwealth Ave #13
Boston, MA 02215

Alternate Worlds
72 Cranbrook Road
Cockeysville, MD 21784

Muse Comics
2100 Stephens #107
Missoula, MT 59801

The Hobby Shop
1501 Ward Blvd Ste #245
Wilson, NC 27893

Krypton Comics
2819 S. 125th Ave Ste #261
Omaha, NE 68144

Jetpack Comics
112 Portland St
Rochester, NH 03867

Comic Oasis
3121 N. Rainbow Blvd
Las Vegas, NV 89108

Jim Hanley’s Universe
4 West 33rd St
New York, NY 10001

Laughing Ogre Comics
4258 N. High St
Columbus, OH 43214

Brave New Worlds
45 N. 2nd St
Philadelphia, PA 19106

Comics & Paperbacks Plus
201 E. Main St
Palmyra, PA 17078

New Dimension Comics
3075 Clairton Rd #940
West Mifflin, PA 15213

Dragon’s Lair Comics & Fantasy
6111 Burnet Rd
Austin, TX 78757

Titan Comics
3701 W. Northwest Hwy #125
Dallas, TX 75220

Zanadu Comics
1923 3rd Ave
Seattle, WA 98101


  1. This is interesting, but seems almost too selective to really make an impact.

    … why not offer an e-mail giveaway?


    • Agreed, but I think it’s a good start. Hopefully Top Cow (and comics in general) can see a few new fans on board.

  2. darn none of those stores are near me.

    but I agree that this is a good way to promote top cow comics. Giving the prices of comics now a days and the shape of the economy I don’t spend as much money on comics as I used (actually I do but my dollars now buy less comix) and because of that I have cut back on sampling new stuff.

    giving away a comic lets readers see if they like a book that they might not have picked up and if they like it they may by more

  3. That’s true. I’d like to buy more too, but oh well….Smaller companies like Top Cow, compared to the likes of Marvel and DC, need to have bold marketing strategies like this. Otherwise, they’ll go unnoticed unfortunately.

  4. Asylum Press did a similar promotion where if you signed up for their newsletter, they’d send you four free comics.

    I did it, and they said the comics are in the mail about a week ago.

    Here’s to hoping!


  5. Really? That’d a grand idea. They do some interesting work. Here’s hoping you get a pleasant surprise in the mail soon!

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